Category: Uncategorized
-
Beyond the Screen: Unmasking the Limits of Social Media
Everyone would have thought that social media is as easy as one click and everything can be spread through the internet world. However, have you ever thought that this click may bring on negative impacts on you or any other person close to you? Today, let us bring you on a journey to explore and…
-
Fostering Connection With Customers; Digital Campaigns & IMC
Do you know that customers are always changing in terms of their needs, patterns and attitudes? And this is why businesses have to constantly evolve and adapt to capture the hearts of their PREYS. Notably in the current digitalised world, customers are not as easily satisfied as before therefore businesses have to delve into the…
-
Powerful Partnership Between The Internet of Things & Big Data
Ever wondered how the internet of things (IoT) and big data can be the best partners in the world to create wonders? IoT refers to the network of physical devices connected to the internet whereas big data refers to the data generated by these devices. To create the best partnership, IoT takes charge of collecting…
-
Power of Viral Marketing Within You and Me
Ever wondered how messages can spread from one person to a large audience of people within matters of seconds? The master key to it is Viral Marketing! And this is what businesses are leveraging on to expand their reach to customers on a global scale. At this point if you are wondering what is viral marketing, continue…
-
Ventures of Mobile Marketing
Ever thought of using mobile marketing? In this digitalised world, mobile devices have turned into an indispensable piece of our lives (Gupta, 2011), changing the way we live. Businesses have leveraged and incorporated the usage of mobile to market themselves and communicate with customers. Read on and let us wonder into the mobile marketing world…